Social Media Video
Stepmates Studios first started producing content in 2012 exclusively for social media. Today, we’re still using these platforms to get our stuff out there.
Social media is a powerful tool. For content creators and advertisers alike, it can be a highly competitive and brutal arena. It is, however, unrivalled for its ability to reach your audience on a personal level.
With hundreds of hours of video being uploaded to social media every minute, it’s insanely difficult to stand out on these platforms. Achieving the allusive status of a “viral video” is even harder.
We’ve been lucky enough to have produced a few viral videos in our time - both for ourselves and for our clients.
If there’s one thing we’ve learned: if you want your content to succeed online - it’s got to be sticky.
Sticky content grabs your audience’s attention, holds it, and makes them want to share it.
We’ve had our most success with animated video. It’s instantly eye-catching. You can deliver content faster and more efficiently. It’s fun and compels people to share it with their friends.
If you want to give your audience something sticky that leaves them begging for more - let’s make an animated social media video together.